Hi, I am Ahmed a proud and loyal marketer with a 5 years experience in Agricultural, Electronics and Airline services. My core skill sets are Marketing/Sales & Business Development. I have gained a lot of experience and knowledge that I will utilize fully to help achieve future plans and company objectives.
- Develop the marketing plan for the company with the participation of the other marketing section. (Marketing research, sales, Import & Export).
- Conducting a marketing survey to assess competitors.
- Assessing & analyzing daily newspapers. (Daily report).
- Creating brand identity.
- Increased the company market share through promotional campaigns
- Revived the Kenyan market through sponsoring the exhibition of the Kenyan embassy which generated a decent income.
- Undergoing launching of a new CSR project {Kenana Eucalyptus Oil}.
- Conducting a marketing research for (animal feed) aligns with the marketing research section; applying the recommendations and analyzing the results KSC sold out the whole stock for the crop 13/14.
- Responsible for home entertainment products in Sudan, South Sudan & Chad for both B2B & B2C business.
- Preparing of monthly, quarterly & yearly ATL/BTL marketing activities aside to preparing yearly marketing budget.
- Support local distributor in shipment tracking, shipping documents and customs clearance.
- Work closely with HQ & subsidiary office for EOL models and pre-orders.
- Identifying & selecting new PRM & line-up for Sudan, South Sudan & Chad.
- Achieved 2016 stretched goal by 87% around $5.40K
- Increased premium products sales/market share by achieving best practice in 2017 in LGEEF "East Africa Area"
- Conduct quarterly on sight training programs for FSP's "Floor Sales Person" for customer up selling, product knowledge and product demonstration
- Prepare the daily cash projections, positions, and banks balances report.
- Process Bank Payments for all approved invoices dues for payment.
- Prepare bank reconciliations..
- Effectively coordinate with Internal and external auditors for financial queries.
- Handel daily operation
- Setting marketing sales plan.
- Closely focus on market movement.
- Monitor competitor’s movement and new services launch.
- Collaborative work with the supplier to determine market best price.
- Prepare annual performance report,
Home Entertainment ( HE ) :
- Managing monthly Purchase Sales & Inventory A.K.A ( PSI ).
- Managing the monthly orders process with Sudan LG distributor.
- Analysis of weekly PSI and managing the inventory level. - Support the local distributors by marketing activities.
- Taking care of both ATL & BTL activities. - Launching of new product introduction A.K.A (NPI).
- Sales analysis per product category to understand the reason of low/high sales and to know sales trend.
In store management (ISM):
- Handling each brand shop physical appearance and in store management.
- Support the local distributor about the updated guidelines in regards to Racks,POSM and physical environment of the shop.
- Support the local distributor floor sales men by providing training materials and sales talk for the customers.
- Reporting : Reporting to LG subsidiary in East Africa about Sudan monthly and weekly sales.
- Follow up on top sales dealers performance and how to improve their shop and their sales.
- Managing 6 promoters at dealers shop, setting their target and rate their sales achievement
. An incentive is provided based on the target achievement.